Question Description
Instructions
In a multi
–
page visual PDF, forward rough concepts for at least two different wayfinding systems
that address the problems and issues you defined in Assessment 2. Your report should include:
• Cover
• Summary of the key issues that needed to be addressed
• Objective of your proposed wayfinding system
• Persona profiles and journey map
• Current branding (if any): specify if you propose to keep the brand or if you are going to
develop a new brand identity
• Concepts: for EACH concept, you must have:
Brief overview of the concept, moodboard/inspiration, components (physical
signage, app, virtual tour, etc or a combination), a description of what each
component
’
s role is within the system (orientation, decision, monitoring/assurance,
destination recognition), typeface selection (include a type specimen
—
Uppercase
and lowercase + numerals), sample icons, sample signs (or screens if proposing a
digital solution), any structural changes you might want to implement,
materials/lighting/audio solutions (if applicable)
• Conclusions: what you think is the best way forward
• References
Referencing
It is essential that you use appropriate APA style for citing and referencing research. Please see more
information on referencing here http://library
.laureate.net.au/research_skills/referencing
Submission Instructions
Submit digital presentation slides/notes via the Assessment link in the main navigation menu in
CIN200A
–
Wayfinding
. The Learning Facilitator will provide feedback via the Grade Centre in the LMS
portal. Feedback can be viewed in My Grades.