Question Description
Finish the instruction and answer the questions. (I also attached the detail info below.)
Instruction
Use Apple iPad Pro (11-inch, WiFi, 128 GB model) as an example.
- Data collection: Compare the prices of this iPad Pro in US and three other different foreign countries of your interest.
Country |
Price in local currency |
Price in US dollar |
||
Before Tax |
After Tax |
Before Tax |
After Tax |
|
US |
799 | 875 | 799 | 875 |
1.Switzerland |
919 | 959 | CHF 815.185 | CHF 877.95 |
2.Australia |
968 | 1064 | 1,329 AU | 1,462 AU |
3.U.K. |
1010 | 1180 | 769 | 898 |
3.Data interpretation and strategic thinking:
a.From a global business managers perspective, discuss why the prices are different across countries.
b.Please identify factors that affect global pricing, and discuss how and why.
Global Pricing: An example of iPad ProAnalyze the pricing data that you collected in the above table and address the following questions:
1.What is your observation of the pattern of the pricing strategy of iPad Pro in the global market?
2. From a global business managers perspective, discuss why the prices are different across countries?
3.Please identify factors that affect global pricing, and discuss how and why.