BUSI 600 Liberty University Organizational Culture and Marketing Paper

Question Description

LITERATURE REVIEW INSTRUCTIONS ON

ORGANIZATIONAL CULTURE AND MARKETING

The purpose of this Literature Review is for you to create a scholarly piece of graduate-level research and writing that conforms to current 7^th edition APA format (MUST see attachments regarding CORRECT APA format).

You will research and write a Literature Review of at least 3,250 words (excluding the title page, abstract, and references page) on Organizational Culture and Marketing. Your paper must be written in strict conformance to current 7^th edition APA format and must reference at least 15 scholarly research articles. For assistance on how to identify scholarly sources, refer to the Liberty University Research Portal tutorials by clicking here (http://www.liberty.edu/library/defining-databases-… Literature Review will be a comprehensive thematic review of the scholarly literature related to your topic.

Important Points to Consider

Since this is a graduate-level Literature Review, you must use 3 headings in current 7^th edition APA (See attachment for 7^th edition APA examples) format throughout your paper.
- Follow example attached titled Sample-Paper-APA-7th-professional-version for CORRECT APA format/references.
Book used in class Business Research Methods ISBN-13: 9781260210019

Paraphrasing vs. Plagiarism

Some students do not fully understand the difference between plagiarism and paraphrasing. Paraphrasing is when you take a source or someone elses idea and say it in your own words. When you paraphrase, you must still give the authors name, date, title of the source, the scholarly journal it came from, and the exact website address or book.

However, when you directly quote a source, it must have quotation marks around the quote, or (if 40 words or more) it must be set in block quotation format. Give detailed information of where you acquired the quote.

For the purpose of this academic paper, adhere to the following rules when quoting or using a source:

Do not directly quote more than 120 words from any 1 source.
If the source is 2,000 words or less, do not directly quote more than 50 words from the source.
When quoting or paraphrasing, do not use the same source more than 3 times within the whole document.
Quotes must contain the section (if provided) and paragraph or page numbers of the quote, and this information must be placed on the references page.
In all instances, use current 7^th edition APA guidelines for citations and references.

This paper must not be a series of quotations.

Additional Help

You may find the following web sites helpful for understanding what a literature review is and how to write one:

Examine several published literature reviews so you can familiarize yourself with what a literature review is and how it is set up.

Below are 2 published literature reviews from the Jerry Falwell Library databases that will help you understand the major assignment for this course.

Morgeson, F. P., DeRue, D. S., & Karam, E. P. (2010). Leadership in teams: A functional approach to understanding leadership structures and processes. Journal of Management, 36(1), 539. Doi:10.1177/0149206309347376

Stewart, G. L., Courtright, S. H., & Manz, C. C. (2011). Self-leadership: A multilevel review. Journal of Management, 37(1), 185222. Doi:10.1177/0149206310383911

BUSI600 Literature Review Grading Rubric 240 Points

Content – 70%	Advanced
Topic Coverage	52 to 56 points Thoughtful, detailed and comprehensive discussion is presented. Key findings are specifically related to previous research. The topic is clearly organized, presented and discussed in detail. Demonstrates exceptional depth of knowledge of the topic. Comprehensive use of most recent and seminal sources. Clearly discriminates among seminal sources.
Literature Analysis	52 to 56 points The final paper takes a clearly critical, contextualized and possibly creative stance on the topic from multiple perspectives. The work carefully examines the literature assumptions and results.
Application of Scholarly Research	52 to 56 points Accurately identified and applied more than 15 scholarly (peer reviewed) sources.
Structure – 30%	Advanced
Mechanics	22 to 24 points No grammar, spelling, or punctuation errors are present. Voice and person are used correctly and consistently. Writing is precise. Word choice is appropriate. Includes clear transitions and systematic use of headings and subheadings.
APA Style	22 to 24 points Citations and format are in current APA style. Cover page, Abstract, and References are correctly formatted. Paper is double-spaced with 1-inch margins and written in 12 point Times New Roman font. Paragraphs are indented ½.
Paper Length	22 to 24 points Submitted more than 3,250 words excluding the title page, abstract and references.