Your Perfect Assignment is Just a Click Away

We Write Custom Academic Papers

100% Original, Plagiarism Free, Customized to your instructions!


Adirondack Market Research Paper

Adirondack Market Research Paper

Read the Adirondack Ride for the Environment case.You will use the case as the basis of this assignment, which is a significant portion of this week’s classes.You will use the entire market research process.Note that this is an individual assignment.Although your answers will necessarily be briefer than a professional market research report, you should plan on submitting a ½ page [minimum] discussion for each of the following elements:

Problem Definition/Purpose of the Research – state clearly what you define as the goal of the research.What questions should be answered?What outcomes should be provided?It might help to think of the issues from the information user’s point of view.In other words, if you were Harrison Andrews, the manager who wants information about charity bike rides, what would you want to know?

Plan the Research – What type[s] of information will you use?Primary? Secondary?What forms of research do you think would be most useful and why?How much information is enough information?What contact methods would you use?

Performance of the Research – Of specific use for Marketing courses are the business research sites maintained by the NU libraries.Using for access, try the ‘Marketing’ and ‘Industry’ tabs to gain access to a number of useful resources.You can also use any other sources that you find that are appropriate – magazine articles, or trade sources, etc.

Processing the Research – Analyze the information you have selected and draw your conclusions.You may need to interpret the data you find. [Note that we have provided some survey data so that you do not have to collect your own.You may use that data as part of the assignment.]Again, keep in mind that, as marketing research manger you need to consider the manager receiving this information, what would s/he need to know?In discussing your results, make sure to cite your sources and make explicit assumptions you made about the information in order to draw a conclusion.

Preparation of the Final Report – The final report should include your conclusions from your research [and remember the conclusions should address the issues you defined as a problem!], a summary of the process and any biases or issues that you see with the conclusions.

This should be uploaded as a Word document.

Order Solution Now

Our Service Charter

1. Professional & Expert Writers: School Assignment only hires the best. Our writers are specially selected and recruited, after which they undergo further training to perfect their skills for specialization purposes. Moreover, our writers are holders of masters and Ph.D. degrees. They have impressive academic records, besides being native English speakers.

2. Top Quality Papers: Our customers are always guaranteed papers that exceed their expectations. All our writers have +5 years of experience. This implies that all papers are written by individuals who are experts in their fields. In addition, the quality team reviews all the papers before sending them to the customers.

3. Plagiarism-Free Papers: All papers provided by School Assignment are written from scratch. Appropriate referencing and citation of key information are followed. Plagiarism checkers are used by the Quality assurance team and our editors just to double-check that there are no instances of plagiarism.

4. Timely Delivery: Time wasted is equivalent to a failed dedication and commitment. School Assignment is known for timely delivery of any pending customer orders. Customers are well informed of the progress of their papers to ensure they keep track of what the writer is providing before the final draft is sent for grading.

5. Affordable Prices: Our prices are fairly structured to fit all groups. Any customer willing to place their assignments with us can do so at very affordable prices. In addition, our customers enjoy regular discounts and bonuses.

6. 24/7 Customer Support: At School Assignment, we have put in place a team of experts who answer all customer inquiries promptly. The best part is the ever-availability of the team. Customers can make inquiries anytime.